Pop feminism

This turning point in the Pussy Riot background leads me to Pop feminism, or how celebrities are acting in the name of feminism. These pop stars are making profit from feminism to look cool. They are turning feminism into marketing, spreading superficial ideas and benefiting of a huge and immediate media coverage. 

Below, a video presenting three world famous figures of this trend and illustrating the superficiality of their speech.

Design Academy Eindhoven

June 2015